Sway’s Universe
Services provided: digital marketing • social media strategy • social media management • content ideation and execution • graphic design • youtube management • copy writing
Our partnership with the legendary Sway's Universe franchise was characterized by an outstanding level of creativity and strategy that increased the influence and reach of Sway Calloway's brands and projects. Our comprehensive digital marketing approach covered all aspects of Sway Calloway's endeavors, including creating engaging campaigns, implementing strategic initiatives across various digital platforms, managing social media for both personal and brand pages, and providing live social media coverage at Sway's events.
We curated compelling content and encouraged meaningful interactions with the audience, ensuring the brand remained relevant and top-of-mind. Our team leveraged the latest digital marketing tools and techniques to create a unique, authentic, and captivating online presence. We facilitated compelling conversations that resonated with viewers and readers through on-video and online interviews showcased on SwaysUniverse.com, further solidifying the brand's presence in the digital space.
Our expertise extended to graphic design, YouTube management, and copywriting, where we infused creativity and originality into every aspect of the brand's online presence. We ensured that the brand's visual identity was consistent across all platforms, making it easy for the audience to recognize and engage with the brand.
Who aint got the answers?! Our team orchestrated the digital rollout and online buzz surrounding the iconic interview featuring Sway Calloway and Kanye West.
Accompanying Sway and his team on their travels was always a remarkable experience. Whether it was for a concert he was hosting, his live Sirius XM show in New York, or any other live event, our social media coverage was pivotal in amplifying the success of each occasion.
One of our favorite moments! We were live posting on Sway's Instagram and Twitter during his exclusive White House interview with President Barack Obama. Our team strategically unveiled the video interview across Sway's social platforms and distributed it to various media outlets.
The cornerstone of Sway’s Universe's success lies in his YouTube channel. Our team crafted custom YouTube covers, curated compelling copy, and contributed to achieving the milestone of 1 million subscribers.
